Three Weavers

It's more than beer. It's community.

Three Weavers Brewing Company is a craft brewery based in Inglewood, California.  Founded in 2013, we are deeply rooted in the concept of responsibility - to our environment, to our industry, to our community, and to our team. Three Weavers exists to share our love and appreciation of beer with the world - join us and become a member of our community.

COMING SOON.

 

Three Weavers Announces John Larkins, veteran industry executive, joins team as Director of Sales

INGLEWOOD, CA – January 23, 2017  

Three Weavers Brewing Company, one of the largest independent craft breweries in Los Angeles County, names John Larkins as Director of Sales. In his role, Larkins will focus on distribution strategy, sales management, and building an industry-leading sales team as Three Weavers forecasts rapid expansion on the West Coast.

With 25 years of experience in the beverage industry, Larkins brings a wealth of sales and distribution expertise to Three Weavers. Before moving into the craft beer industry, Larkins was the Regional VP and National Director of Distributor Strategy at Heineken USA, where he managed major product launches as well as distribution for the global company.

Prior to Three Weavers, Larkins was the Senior Director, East Region Sales, for Craft Brew Alliance where he led statewide distribution for Appalachian Mountain Brewery, an independent craft brewery in North Carolina. At CBA, he contributed to the company’s achievement of selling two of the top five 16 oz. cans in a one year period.

John Larkins is the second all-star hire that Founder, Lynne Weaver, has made to bolster the Three Weavers team to support the brewery’s mission and growth. “Our first hire in award-winning Brewmaster, Alexandra Nowell, was key to our success and Alex has been an instrumental partner. And to build on that, I could not be more excited to have an executive with John’s pedigree in sales and distribution to join the Three Weavers team,” said Lynne Weaver. “For John to move across the country to lead our sales team speaks volumes about his commitment to our brewery and his passion for the craft beer industry.”

Founded in 2013, Three Weavers has established itself as one of leading craft breweries in Los Angeles County and forecasts production of 12k BBL’s in the coming year. With it’s 2016 World Beer Cup Gold Medal and growing team, Three Weavers is expanding distribution on the West Coast with new beer formats, including 12 oz. bottles and cans.

“I was looking for the right role with the next generation of brewers in the industry,” said John Larkins, “and after spending time with Lynne, Alex (Brewmaster) and the team, I knew Three Weavers was it. The next few years are going to be very exciting.”

About Three Weavers
Three Weavers Brewing Company is an independent craft brewery, located in Inglewood, California. Founded by Lynne Weaver in 2013, Three Weavers is one of the largest, independent craft breweries in Los Angeles County and currently expanding production and distribution on the West Coast. Led by award-winning Brewmaster, Alexandra Nowell, Three Weavers craft beers have received critical acclaim, winning a World Beer Cup Gold Medal in 2016. With a mission to build a positive sense of community through the collective passion for craft beer, Three Weavers was named California Small Business of the Year (District #62) and Lynne Weaver was elected to the Board of Directors of the California Craft Brewers Association (CCBA). 

 

 

 

 

Biggest-ever downtown LA bash kicks off LA Beer Week

The eighth annual LA Beer Week getting underway today will celebrate the soaring popularity of an industry that injects tens of millions of dollars into the Los Angeles County economy each year.

The traditional summer kickoff event at L.A. Center Studios in downtown Los Angeles will be the largest ever, featuring more than 200 artfully crafted brews from some 86 breweries.

Nearly four dozen craft breweries populate Los Angeles County, reflecting the intense growth of an industry that was virtually nonexistent here just 10 years ago.

Three Weavers Brewmaster Alexandra Nowell hosts a tasting party to help other women break into the industry

Picture a brewmaster and a brawny man with a beard likely comes to mind.

The Pink Boots Society wants to make sure that more women are able to join the ranks of the booming but still vastly male-dominated craft brewing industry.

On Monday, the organization of women beer professionals takes over the tasting room of the Three Weavers Brewing Company in Inglewood to raise funds for the Pink Boots Society’s Scholarship Fund.

Nearly 20 beers from local and regional brew houses such as El Segundo Brewing Co., Eagle Rock Brewery, Monkish, Noble Ale Works, Phantom Carriage, Smog City, Drake’s Brewing Co., Stone Brewing and Coronado Brewing Co. are on tap for a special fundraising menu that includes six pours for $30 and a commemorative Three Weavers beer glass.

All proceeds fund opportunities — courses, training, stipends and study — for women to develop and enhance their skills in making beer.

The cause is especially near and dear to Three Weavers Brewmaster and Pink Boots Society L.A. Chapter President Alexandra Nowell, one of just a handful of female brewmasters in California.

Like a lot of young women, Nowell, 31, never really thought about becoming a professional beer maker, but taking a college course in brewing science encouraged her to pursue the unlikely career path.

“My professor pretty much laid it out for me: ‘It’s not very high-paying work and it’s definitely a lot of labor, but if this is something you’re really interested in you should maybe try to pursue a career in brewing,’” says Nowell. “And I was like, ‘You know, I never really thought about it. But I really love everything — the art and the science and the practice behind brewing,’ and so I gave it a shot.”

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Three Weavers Brewing is Opening the Door For Women in L.A.'s Craft Beer Industry

Alexandra Nowell and owner Lynne Weaver discuss brewing and women in the beer world.

As Los Angeles' craft beer scene continues to grow by leaps and bounds, it's increasingly refreshing to see smart, hardworking women enter the market at all levels.

There are, of course, longtime stalwarts like Cyrena Nouzille, co-owner of Ladyface Ale Companie in Agoura Hills, and Meg Gill from Golden Road Brewing. But with the overall rise of great craft options, more and more women across the board are making the move to Los Angeles, finding opportunities and a willing beer-drinking population.

One of best recent examples is the female-run Three Weavers Brewing in Inglewood. LA Weekly sat down with brewmaster Alexandra Nowell and owner Lynne Weaver to discuss the rise of craft beer in L.A., what it means to be a woman in the industry, and the Pink Boots Society, which helps to further advance the careers of beer-loving women.

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Craft Beer, Inglewood is open.

Many of you know that I originally wanted Three Weavers to be located in the West Side of Los Angeles.  It took a monumental amount of nudging and prodding from my Real Estate Agent Joe Clarke to get me to consider Inglewood as an alternate home.  Joe did more than introduce Inglewood as a potential location, he understood and believed in what I was trying to accomplish with our brewery.  He knew that wherever we landed, we would support the existing community.  But most importantly, he saw (before I did) where we could make the biggest impact.  

Each city we considered offered a different kind of support to our brewery.  Each potential location had it's pluses and drawbacks.  But somehow the powers that be were determined to direct and redirect me towards Inglewood (discussed in prior posts).  I resisted for four painful months.  I had formed an opinion of Inglewood with never stepping one foot in the city.  And I was so wrong.  I'm thankful that Joe was persistent and showed me that Inglewood held so much potential.  It held our potential as well as it's own.

My turning point was a humbling one.  I realized that I was being selfish and looking at the situation wrong.  I had to consider that Inglewood might not want us.  In my blinding search for the perfect brewery location, I had lost the whole reason why I founded Three Weavers: to create a community through beer.  It wasn't about what Inglewood could do for Three Weavers, but what we could do for Inglewood.  

We will be creating local jobs, generating sales taxes, encouraging tourism, supporting local non-profits and nurturing the budding art scene.  But I have bigger plans.  I plan to pave the way to make Inglewood a craft beer destination.  Our brewery will be located in Inglewood's La Cienega redevelopment project area.  The area mostly consists of high ceiling airfreight cargo warehouses that support LAX.  It's zoned M-1 and by Inglewood's zoning code allows breweries.  We, the craft beer industry, have an opportunity for an incredible craft beer scene in the area.  More breweries would create a craft beer tourist destination, generating tax dollars for the city in an area that typically would not generate sales tax.  I'm talking about the revitalization of an industrial area.

Inglewood currently has a moratorium on alcohol licenses within its city.  If you want to serve or sell alcohol on or off premise to the public, you will need to get a Special Use Permit (SUP) approved by the Planning Commission through a public hearing.  During the Planning Commission hearing on March 5th, I watched a grocery store crash and burn during their request for a SUP to sell alcohol off premise.  The Planning Commission and Inglewood residents made it very clear that they did not want another point of sale alcohol license issued.  They felt that Inglewood already had plenty of alcohol licenses.  My red balloon deflated.  I never felt so apprehensive about sharing my story and my brewery than at that hearing.  But I realized that Three Weavers was very different than the grocery store.  And the Planning Commission and the present residents agreed.

I shared my story, my vision for Three Weavers and our belief: It's more than beer, it's community.  I was required to prove that Three Weavers was either a unique business to Inglewood or show that the ability to serve and sell our beer on and off premise from our tasting room to the public was a necessity for the viability of our business.  I shared about the craft beer culture, the tourism it creates and how integral our tasting room is to that culture.  I showed our commitment to local non-profits and how we plan to support the Arts through our tasting room, our brand and bottles.  I asked the Planning Commission to view our SUP request as a necessity for the viability of our business.  But most importantly I asked not to be viewed as a unique business to Inglewood because I planned on encouraging more breweries to make Inglewood their home.  I'm proud to say that our SUP was unanimously approved that night and the seed was planted to foster the LA craft beer industry in Inglewood.

For that reason, it's more than beer, it community. 

 

The Three Weavers Creed

Everyone has a special gift.  I'm not speaking of any particular quality that makes us special, it is more like something that sets each of us apart.  

I remember the little things, a loved one's simple desire, want or need mentioned in a passing conversation.  I pick up the little gems and file them away in my mental file cabinet for the right occasion.  That is my gift.  I'm a walking file cabinet waiting to fulfill these little gems and bestow them on their original owners.  I have chosen to use my gift to give back to the ones I cherish and love.  

I have been looking for ways to expand my mental filing cabinet into something more.  Not just picking up the little gems, but trying to see the larger gemstones within.  But not just to see, but to give the tools that can polish their gemstone.  Once polished it will reveal wonderful characteristics showing it's potential and flaws.  Even flaws can be beautiful.  It is with polishing our gemstones that we are capable of great things.  

When I decided to start Three Weavers, I never thought about polishing gemstones.  But I realize now the importance of polishing our employees gemstones.  Our polishing won't stop with our employees, but will reach out to our environment, our industry and our community.   With our company creed as our guide, Three Weavers will rise upon the lifting tide of polished gemstones.  

I have always been fascinated by Japanese business culture and family creeds.  These creeds are passed down from generation to generation, successfully guiding the family business for hundreds of years.  There is a simplicity and flow in the way the Japanese conduct business.  Almost as if they strive to co-exist with nature.  There is pride and honesty along with fairness and trust.  A unity that is forged upon respect and humility.  Most importantly, there is gratitude and generosity.

Three Weavers have adapted these simple principles in a creed defining our company culture.  With our creed we define our social responsibility to our environment, our industry, our community and to our employees.   

 

The Three Weavers Creed

Pride – we are honored to uphold the high standards of the craft beer industry.

Fairness and honesty – we will be fair and honest in all our business dealings and personal conduct.

Unity – we will pool abilities, based upon trust and respect and will constantly strive to improve our company and personal performances.

Courtesy and Humility – we will always be cordial and modest and respect the rights and needs of others.

Co-Exist with Nature– we will abide by the laws of nature and adjust to the ever-changing conditions around us.

Gratitude and Generosity– we will always be grateful for all the blessings and kindness we have received and give our own blessings and kindness.  

 

Join us and ride this gemstone tide.

Honey vs. Vinegar

I learned one of life's greatest lessons in college from a well loved secretary.  She was honey sweet to everyone and when she needed a favor or had a special request, people bent over backwards to get it done.

I have had many not so shining moments, spewing vinegar and leaving a wake of smelliness when things did not go as planned.  To my credit, most of my sour years were during teen years and into my twenties.  But meeting this lovely secretary truly changed my outlook on life.  And I have been striving to choose honey over vinegar ever since.

Everyday we are faced with choices between honey and vinegar.  My most recent encounter came on December 4th while gaining our lovely Inglewood Zoning Planner's signature for our ABC license.  By now, you know that I researched and triple checked our zoning prior to signing our lease for our space.  When our Planner and I reviewed our potential property, I was pretty clear on our intended use (wholesale and retail sales for on and off site consumption), and our lovely planner signed off on it.  Turns out she made a mistake.  Before she said that we did not need a Special Use Permit for our tasting room.  She then realized that we will be selling beer directly to the public and THAT requires a Special Use Permit.   The Special Use Permit takes a minimum of two-three months to complete, which includes a hearing and a 20 day appeals period.  Inglewood also has a monthly filing deadline to get your Special Use Permit in by.  As I sat there I realized that the Special Use Permit filing deadline was the very next day, December 5th.  OMG.

We are now two to three months delayed on our tasting room.  If I didn't get our Special Use Permit application in by 5PM December 5th, we would be an additional 30 days behind schedule.  Ouch.  That is a three to four months of rent mistake.  Good thing we have a delay in taking possession of our space!

Honey vs. Vinegar.  It's a split second decision that can lead you down two very different paths.  One which is smooth gliding, the other bumpy, stinky and rough.  All my years of striving for honey paid off in tens as I sat at the planning counter and automatically poured honey.  Lots and lots of honey.

Just the look on our lovely Inglewood Zoning Planner's face told a story of how sorry she was for the miscommunication.  I sincerely got the feeling that she would go to bat for us if we could get our Special Use Permit application in by 5PM the next evening.   I know that the honey used today will helps us in the future if and when we need it.

I left the planning office on an impossible mission.  We had to design our tasting room (ADA Compliant), redesign our parking lot to meet the new parking requirements (ADA Compliant), provide exterior elevations of the building which included our "architectural design element of our brewery" (aka: our silo) and sign.  I had to write up answers to address their questions on the Special Use Permit form and provide supporting documentation.   We also needed our landlord to notarize and sign a form acknowledging our desired permit requests.  Did I mentioned that all of these plans had to be to scale?  All to be done in less than 24 hours!  I'm an optimist, but I'm also a realist.

Back to the honey.  Jonathan and I love to entertain.  We usually can't wait to share the new things we have discovered.  Most of our designers, trades and professionals that we have worked with have somehow become part of our extended family.  Maybe because we treat them as such, family.

So when I made a frantic phone call to our friend and designer Jeremy Taylor at 5PM December 4th, he assured me that together we would get it done.  Tons of Three Weavers love to Jeremy!  Not only do his interior and landscape designs rock, but he has become a dear friend.   You will have to check out our Jeremy Taylor designed Tasting Room!

Between Alexandra (brew master), Jeremy and I, we were able to knock out the tasting room layout.  The new parking lot took quite a bit longer as well as our "brewery architectural design element" (aka: silo) and building elevations.  I didn't finish my portion of the application until mid day.  Jeremy actually drove our finished printed plans directly to Inglewood Planning.  I was able to pay for our permit application at 5PM.  Our lovely Inglewood Zoning Planner made herself available all day to us, helping give us direction with our permit application.

It was a stressful 24 hours, one that I hope not to repeat.   After completing our permit application, I profusely apologized to Jeremy for my frantic crazy phone calls throughout the day.  Knowing that he had a long traffic filled drive home, I gave him the snickers bar I had.  Somehow I remembered that Jeremy likes snickers bars.

THREE WEAVERS BREWING COMPANY
1031 W. MANCHESTER BLVD, UNIT A-B
INGLEWOOD, CA 90301
310-400-5830